He specialises in working with people that have busy lives and don't necessarily have time to exercise and cook complex nutritious meals. Having had a 9-5 desk-job, Joe understands the struggles of juggling a hectic life with trying to maintain a good physique.
Joe has helped over 100 professionals lose weight and feel better about themselves using simple, repeatable daily habits and an easy-to-use spreadsheet to track everything.
Joe has also been quoted on several respected sites including Nike, Live Science and Health.com.
While Joe mainly works online these days, he also offers 1-2-1 personal training sessions across Sussex and Surrey.
If you want to know more, check out the about page, or get in touch
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- How To Count Calories (or Estimate) and Stay on Track When Eating Out at Restaurants - July 25, 2023
Just when you thought My Protein couldn’t dream up any more crazy and frankly disgusting sounding flavours (Black Sesame or Chestnut anyone?), they go and pull ‘Clear Whey’ out the bag.
You’re probably used to your protein shakes tasting like a watered-down milkshake; this is because whey protein is pretty much powdered milk with most of the fat and carbs filtered out. This works well for chocolate variations and some berry or banana-based flavours (if you’re more interested in the best My Protein Flavours, click here), but it’s pretty prohibitive for anything citrus-y; ever tried a lime milkshake? Thought not.
Enter Clear Whey, or as My Protein bill it, ‘Juicy Protein’. Clear whey is a whey isolate rather than concentrate; this means that; gram-for-gram, it delivers the same amount of protein as concentrate for fewer calories. This is useful if you’re really trying to maximise protein intake while keeping calories as low as possible, but the differences are negligible, meaning that, despite what your personal trainer or online nutrition coach tells you, for most people, it’s not worth the additional cost.
Clear Whey, however, means that there’s now a couple of genuine reasons to choose Whey Isolate over Whey Concentrate despite the additional cost.
- The flavours. Being clear (obvs) Clear Whey is more like a juice (or squash) than a milkshake, which opens up a whole new world of flavour opportunities. At the moment; My Protein Clear Whey is available in Orange and Mango, Mojito, Bitter Lemon, Peach Tea and Rainbow Candy (yeah, no idea). They all sound f*****g delicious, but more importantly, offer something a bit different from the same old diary-based Chocolate/Banana flavour
- The texture. Whey Isolate powder is much finer than concentrate, which means it mixes much better and much more quickly. Concentrate can conceal a few rouge lumps even after some vigorous wrist action.
- Digestion. This is purely anecdotal, and I’m not aware of myself being lactose intolerant, but I always found Whey Concentrate to leave me with a slightly bloated feeling; it’s never been bad enough for me to consider shelling out for Whey Isolate, but Clear Whey feels a little easier on my gut and for me, the flavours make it worth investing in
WHAT’S THE BEST CLEAR WHEY FLAVOUR?
As with their other Whey products, My Protein is gradually releasing more and more flavours, here’s a rundown of the ones I’ve tried.
MOJITO
Bloody lovely, netter than any other Mojoto-flavored drink I’ve ever tried. Very close to the real thing; a kind of lime/mint fusion, just without the Rum. And crushed ice. And Mint Leaves. In fact if you added all the extra garnish I reckon it’d be really difficult to tell the difference. It’ll just get you jacked instead of lit*.
PEACH TEA
I was expecting big things from the Peach Tea version, given that I love the Lipton Tea Drinks, but this is far too ‘peachy’ and not ‘tea-y’ enough. In fact, it kind of reminds me of Peach Schnapps which for me is one of the most disgusting alcoholic drinks out there.
BITTER LEMON
Bitter Lemon isn’t so much bitter as REALLY acidic – one if those things that makes you sweat just by ingesting it (like Salt and Vinegar Discos). Saying that, it is really refreshing and goes well with lots of cold water and ice. It’s good, it just needs quite a bit of dilution.
WATERMELON
Pretty realistic, but wayyy too sweet – unsurprisingly, this tastes more like those Watermelon sweets you get at the pick n mix at the cinema than actual Watermelon so if you like those you’ll love this, but for me, it was just too synthetic, like the Bitter Lemon, ‘it’s probably better when it’s heavily diluted.
MANGO AND COCONUT
Incredible. Like really really good. Unlike the other flavours above, the coconut tones this down and gives it a slightly creamy taste which takes the edge off the sweetness – definitely more Mango than Coconut but it’s a decent balance.
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AND THE TEXTURE?
The main advantage for me is that Clear Whey , regardless of flavour, s much more ‘refreshing’ than Whey Concentrate, meaning you can use it as an intra-workout drink which will simultaneously hydrate you, and ensure you’re maximising the anabolic window (yes, I know this isn’t a thing, but getting protein in during your workout certainly won’t do you any harm).
Update : My protein recently released a new tranche of flavours, all celebrating classic ‘Swizzles’ sweets. These were;
- Love Hearts
- Parma Violets
- Refreshers
- Drumstick
They’ve even got a ‘Drumstick’ version of their own-brand protein bars. Last time I checked, they’d sold out of everything but the Love Hearts, whether or not they’ll re-stock I don’t know, but I do know I’ll be first in the queue if they get the Drumstick flavour back in stock. Who’d have thought we’d have Drumstick flavour protein when we used to buy the stuff from Argos and had the choice of two flavours?! (chocolate and strawbs obvs).
HOW MUCH DOES CLEAR WHEY COST?
This is where Clear Whey falls down. It MUCH more expensive than your run of the mill Whey Concentrate. You’re looking at £21.99 for a tub containing 20 servings. Not Cheap.
| Per 100g | Impact Whey | Clear Whey |
| Calories | 412kcal | 334kcal |
| Protein | 82g | 80g |
| Protein per Calorie | 0.19g | 0.23g |
| Cost (g of protein per £) | 37g | 20g |
| Cost | £2.30 | £4 |
So it’s CLEAR to see that Clear Whey is slightly better from a protein per calorie point of view, but when it comes to cost per 100g and post per g of protein, good o’l faithful Whey Concentrate wins.
IS CLEAR WHEY WORTH IT?
With that in mind, when should you use Clear Whey?
Well, if you’ve got money spare and you love the flavours, knock yourself out. If you’re operating on a budget, Whey Concentrate makes much more sense.
If you find yourself buying Whey Concentrate to help you hit your protein target but not using because you can’t stomach even the more mainstream flavours and the occasional lump then Clear Whey might just be the answer to your prayers.
I personally wouldn’t exclusively buy Clear Whey purely because of the cost, but I’ll probably always keep a tub in the cupboard for when I want something lighter/more refreshing than my usual Whey Concentrate flavours. Try it now.
*If you spend years training while progressively overloading your muscles, and getting enough calories and protein to support muscle growth
IS CLEAR WHEY GOOD FOR WEIGHT LOSS?
To lose weight, you need to create a calorie deficit, which means eating fewer calories than you use each day over a long period of time.
Using Clear Whey alone isn’t going to make you lose weight, but it could help you stay in a deficit, in fact, because of the nature of Whey Isolate, it contains very little fat or carbs and is therefore much lower in calories than other more traditional whey concentrate powders.
So, if you are going to include Whey in your diet, clear Whey is probably your best best. If you’re serious about losing weight, I offer 1-2-1 online weight loss coaching, so if you’re interested, get in touch.
IS THERE A VEGAN OPTION?
Yes. My Protein has now released a Vegan Clear Protein. This is £24.99 for 320g (only 16 servings), and each serving ONLY has 10g protein; that’s really poor from a cost point of view. I don’t think I’ll be reviewing this one but if you are Vegan, it might be worth a try. It comes in Lemon & Lime and Strawberry.
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